MUSIC PEOPLE, the new and innovative recruiting format at the c/o pop convention since 2022, will already take place at the two most important music industry events in Germany in 2023: the c/o pop Convention and the Reeperbahn Festival. What impressions did participating companies gain at the "first job festival in Europe" on the first day of the conference and what opportunities do they see for this format in the future? What challenges do HR managers in the music industry face in 2023 and what are the prospects for the future? What opportunities does the music industry offer for employees and how must the industry position itself in order to remain attractive for qualified employees?