The number and variety of digital content management systems, platforms and tools for digital distribution, marketing and promotion is ever increasing. Business Development Managers in the Entertainment Industries are drowning in a flood of licensing requests and presentations for "the next big money maker on the web". But only very few of these business models offer satisfaction for all parties involved, and fulfil the important criteria of partnership, service security, customer satisfaction, quality, reliability, excellence and profitability. "Real Digital Business" gives an overview on current developments and future business, and invites innovative entrepreneurs to present their highly successful and sustainable business models.
Real Digital Business: The Big Picture - Today and Tomorrow //
Real Digital Business: Models
Friday, 25/06/11
12.15-1 // 2-4
Room 1
IMPULSES, english
Moderation: Tina Funk (CEO, Creative Lobby) & Ralf Plaschke (Founder, Popdata)
Overview: Chris Bornefeld-Ettmann (Head of Operations, Zebralution)
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PRESENTATIONS & DISCUSSION, english
Jens Ihlenfeldt (Gold1.tv, Aggro Berlin)
Hendrik Koepff (Senior Content Acquisition Manager, Disc on Demand, Amazon.de)
Christoph Lange (CMO, Simfy)
Stephen O'Reilly (Sales & Marketing Manager, Mobile Roadie)
Kathrin Rüstig (Director Content & Program Development, Audible GmbH)
