In over 30 events - panels, workshops, talks and presentations - conference c/o poputure 2008 will examine the future of music and audiovisual content.

Although sales figures are taking a worldwide dive, music is actually being used more than ever before. Music features everywhere: on people's home computers, as "music to go” on MP3 players, in new digital TV formats, in computer games, on the World Wide Web and in day to day advertising.


At this modern and innovative conference, the latest developments and trends in music will be elaborated on from various cross-sector perspectives by industry experts, culminating in productive and sometimes controversial discussion. The event will look at the potential of music in the here and now, explore some future business models and check out promising forms of cooperation.


The partners of this year's conference are Deutsche Welle, eco - German ISP and Internet Association, VUT - Association of Independent Recording Companies, Music Publishers and Music Producers, IMUC - Association of Music Managers and Consultants, GEMA and newthinking communications andBVDW - Federal Association of the Digital Business.

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